Industry Marketing Lead, Artificial Intelligence
Location: On-Site, New York, NY

Job Description:

Meta’s Global Industry Marketing team is on the hunt for an experienced and visionary Industry Marketing Lead for Artificial Intelligence (AI) to help shape the future of AI and its impact across industries. This is an exciting opportunity to join a dynamic team focused on positioning Meta’s rapidly growing AI products, including Llama, as market leaders. If you're passionate about the transformative potential of AI and have a flair for building impactful industry relationships, this could be the perfect role for you!

About the Role: Shape Meta’s Global AI Narrative

As the Industry Marketing Lead, AI, you will play a pivotal role in developing and executing Meta’s AI industry marketing strategy on a global scale. From creating compelling AI narratives to driving strategic partnerships, your efforts will ensure that Meta leads conversations in AI, both within the tech community and beyond.

Key Responsibilities:

  • Strategic AI Marketing Leadership: Design and implement a comprehensive industry marketing plan that will solidify Meta’s leadership in the AI space. Identify key industry events and moments to maximize Meta’s presence and thought leadership.
  • Event Management & Activations: Own the calendar of major AI industry events, developing and executing high-impact activations, speaking opportunities, and partnerships to showcase Meta’s AI products and innovations.
  • Cross-Functional Collaboration: Work closely with internal teams, stakeholders, and external partners to create and execute a unified AI marketing strategy. Ensure alignment across Product, PR, Engineering, and Sales to build powerful AI narratives.
  • Partnership Building: Forge strategic relationships with key industry players, organizations, and event organizers (e.g., TED, eMarketer, Reuters) to create co-marketing opportunities and long-term partnerships that drive Meta’s AI vision forward.
  • Thought Leadership Development: Build and execute a thought leadership strategy for Meta’s own tentpole events, including AI-related conferences and product launches. Manage an executive speaker program to elevate Meta’s AI leaders and subject matter experts.
  • Content Creation & Execution: Lead the creation of high-impact content and presentations for global events, ensuring Meta’s AI products are showcased in the most compelling and engaging way.
  • Driving AI Awareness: Promote Meta’s AI innovations by identifying new opportunities and untapped markets. Stay ahead of industry trends to keep Meta’s AI narrative relevant, timely, and cutting-edge.

What You’ll Need:

We are looking for a marketing leader who not only has deep expertise in AI but also thrives in a fast-paced, collaborative environment. The ideal candidate will have a proven track record in industry marketing, strategic partnerships, and event management.

Minimum Qualifications:

  • 8+ years of experience in industry marketing, with a focus on AI, technology, and enterprise solutions.
  • Proven success in building relationships with industry leaders, event organizers, and thought leaders.
  • Deep understanding of AI products and how they impact marketing and customer experience.
  • Strong experience in identifying and securing opportunities for industry events, including sponsorships and speaking engagements.
  • Ability to develop and execute strategic marketing plans and deliver results.
  • Expertise in cross-functional collaboration, with a track record of building strong internal and external partnerships.
  • Effective organizational and communication skills, with an entrepreneurial mindset and a passion for AI.

Preferred Qualifications:

  • Experience managing an editorial calendar and leading a PR agency.
  • Proven ability to develop and execute successful marketing programs that elevate industry visibility and thought leadership.

About Meta:

Meta builds technologies that bring the world closer together. From connecting people via Facebook, Instagram, and WhatsApp, to pioneering augmented and virtual reality, we are at the forefront of the next wave of immersive technology. When you build with Meta, you’re shaping the future of connection and innovation.

Meta is committed to diversity, inclusion, and equal opportunity. We empower employees from all backgrounds to bring their unique perspectives and help us build a future where digital connection knows no bounds.

Compensation:

  • $122,000 - $176,000 per year, plus bonus, equity, and benefits

Meta offers competitive compensation, benefits, and opportunities for growth. This role provides an exciting opportunity to make a global impact in the fast-evolving AI space and lead Meta’s narrative on the world stage.


Key Skills:

  • Industry Marketing Lead, Artificial Intelligence